We focus our research methods into understanding what's happening right now with your product, service or users so you can drive decisions for future users.
In an ideal world, you would have product managers, designers, developers got all the resources for this to thrive. Or even have the budget to outsource
Welcome to your first researcher blocker...integration.
Your team are your most important user. Don't overcomplicate your work and keep it relevant. Collaborate early and prioritse often, listening and building insights for decision making.
Their goals are your goals
A good researcher will know how to pair research with your teams goals. Get to know your team by doing your own ethnographic study and find out what what they need.
Product managers are a bridge between business and technology. Designers bridge the gap between research and technology. Research bridges the gap between technology and the user.
WorkieTicket are here for your company. We workshops with your team to identify your goals which we capture and review regularly.
Product owners help back your research and make sure it gets used, they're like the coach.Your design team is gonna be your squad. The analysts are your cheerleaders and your devs are your physio team, they keep you going!
We all have history... It's the same with our working relationships.
Think of it as speed dating with your team, the main thing you want to know is about their experience and gaps in knowledge.
We have worked with companies ranging from full UX teams to no prior knowledge of UX research at all.
Supporting each other
Having an individual and collective goal is the biggest advantage you can give yourself for a successful research study.
Think about the day to day activities each of your team do and how you can support them achieve their goals (and vice versa). This strengthens your relationship with them, and in turn alleviates any anxieties they might have.
If you're like me (god help the world!) then you might get a bit overexcited with some of the findings, teams can help by:
There's a time and place for collaboration and lone working... this how we usually set up and play back a study:
Sharing your insights
You want your insights to be harder to get rid of than the clingers on a pub crawl as the bar closes.
Set aside 30 minute catch-ups in with different team members to discuss user research. And if you work in an agile team you might have some meetings like show and tells or sprint reviews that can replace this.
Keep the catch up specific and tailored to the audience.
2. Backlogs and work management
Use backlogs or planning tools as a chance to revisit the research. Add the insights or report to the ticket.
We don't always need to create fancy reports or do hand drawings of our users. However, a team needs something tangible and sharable.
Sometimes we can't always share our users vidoes/audio etc. And reports can be pretty bland without the talk over. Add audio notes throughout, so imagine a guided tour of Rome just in your research.